CBJ magazine round-up

Originally published in the April 13-19 issue of the Corridor Business Journal.

The cover of this month’s Portfolio is either a few months too late or a couple of years too early. Either way, it’s odd to see one-time Republican vice presidential candidate Sarah Palin in thick coat and jeans staring somewhat defiantly at the camera. The cover story is about Ms. Palin’s plan to build a $40 billion gas pipeline out of Alaska, and how and why the plan has been derailed. Of more interest is a companion piece about Exxon and what are expected to be its battles with the Obama administration over environmental issues.

Another interesting piece looks at “the Steve Jobs Economy,” estimating the Apple CEO’s worth to the economy. Adding not only the sale of its products but also software and ancillary products sold for them and the products of competitors spurred by his innovation, it estimates a value of $30.8 billion.

Wired this month looks at the nation’s power grid and the challenges we face because of it. The piece suggests seven ways to fix the grid, and expresses hope that the Obama administration is poised to do so. The suggestions include generating power anywhere possible, storing it in “super batteries” and pushing conservation efforts more aggressively.

The issue also includes a fascinating article called “The Brain, Revealed,” that looks at efforts to more fully map and study the organ that controls it all. It’s a comprehensive look at what we know, and what we have yet to discover.

Fast Company’s cover this month profiles Chris Hughes, a founder of Facebook who was instrumental in creating the MyBarackObama.com web site that is credited with helping to connect Mr. Obama’s supporters, raise $30 million and form 35,000 volunteer groups. Just 25, Mr. Hughes is given considerable credit in the piece for Mr. Obama’s election. Regardless of the accuracy of such plaudits, he was clearly a factor, and that success shows how, in the right hands, social media can be a very powerful tool.

The issue also has a list of 10 ways to fix the auto industry. No. 1 on the list? Let Mr. Obama take over. Some critics would say that already has occurred. Stay tuned for the results.



Blogger cloningan said...

so special

11:10 AM  

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